Analytics at Work : Smarter Decisions, Better Results
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As a follow-up to the successful Competing on Analytics, authors Tom Davenport, Jeanne Harris, and Robert Morison provide practical frameworks and tools for all companies that want to use analytics. Regardless of a company s strategy, and whether or not analytics are a company s primary source of competitive differentiation, this book will help managers assess their organization s analytical capabilities, provide the tools to build these capabilities and put analytics to work, and answer questions such as
Author:
Thomas H. Davenpor
Cover:
Твердый переплет
Language:
ENG
Number of pages:
240
Publisher:
Harvard Business Review Press
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