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How do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option. This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You ll learn to - Clearly define the opportunity you ll want to address in your business case - Identi
Автор
HARVARD BUSINESS REVIEW
Издательство
Harvard Business Review Press
Количество страниц
128
Переплёт
Мягкая обложка
Язык
ENG
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